Partnership media kit · November 2026

The Angryman Channel

Daily culture and accountability commentary for grown men. One host, one standard, and an audience that shows up live at 7 PM ET and pays to be heard.

This is not a general-interest channel with a broad, shallow audience. It is a narrow one with an unusually deep one: men in their late thirties through fifties, almost entirely in the United States, who return daily. That is the demographic most advertisers say they want and most creators cannot deliver: working-age men with disposable income and buying authority in their households.

Single largest cohort: men aged 45–54, at 30.0% of all viewers. Second largest: men aged 35–44, at 24.3%. Secondary markets are the UK, Canada, South Africa and Jamaica.

Views are the easy number. The one that matters here is watch time: this audience gives the channel roughly 113,353 hours a month. The average person watching the live show stays more than 16 minutes, and a full commentary video holds them for more than 8. A sponsor read inside that content is heard, not skipped past in the first five seconds.

Reach can be bought. Intensity cannot. In a single month this audience left 68,207 likes and 9,690 comments, and added 1,410 new subscribers. During the live show they pay directly, through Super Chats, memberships and named sponsorships from viewers themselves, which is the clearest evidence there is that they act on what the host says.

The same host and the same daily material run across several owned channels. Facebook is the second home for the show: the day's commentary, short-form and original graphics all publish there natively every day.

Follower counts, not reach. The two are different and are quoted separately; platform reach figures are available on request. The operation also includes a published book, The Angryman Standard, and a direct-to-consumer apparel line under the BINO Nation label. Partners can be included across any of it.

This channel takes clear positions on culture, relationships and personal accountability. That is exactly why the audience is as loyal as it is, and it means the channel is a strong fit for some brands and the wrong fit for others. Every partnership is reviewed for fit in both directions before anything is agreed. Prospective partners are encouraged to watch a full episode first.